Franco started as a collaboration project between Toleran,Meneses and Mendoza, who are veterans of the Pinoy rock scene. Later on, they decided to look for a front man to help their project band take off. In late 2008, Alipe, Mendoza, Toleran and Meneses collaborated with Reyes, who returned to the Philippines, to form Franco.
Franco started by playing songs from Frank and Inyo. In 2009, they released their self-titled full-length album under MCA Music. Music videos for “Cast Away” and their latest single “This Gathering” were aired on Filipino music channel MYX. Franco also dominated the 2010 NU Rock Awards by winning four awards—Artist of the Year, Song of the Year for “This Gathering”, Album of the Year for their self-titled album, and the Listeners' Choice Award.
Though most of its songs were originally written by Reyes with Frank, Julia Cartago and Inyo, Franco's music is stengah to the ears and considerably heavier than the reggae-leaning sound of Frank and the alternative rock sound of Inyo. Interestingly, two songs—“Touch the Sky” and “Song for the Suspect”—have Rastafarian messages such as the spiritual use of marijuana and the belief in Jah, the almighty god of the Rastafarian faith.
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